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IT Markret Post Covid Era


Saurabh Ojha

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The demand for Information Technology(IT) skills is expected to significantly rise in a post covid world as even even traditionally non-technology companies have been forced to embrace digital transformation.

Digital is no longer the prerogative of IT companies as it has percolated to organizations across sizes and sectors, said experts.

In the next few quarters, lot of hiring in IT will come from non-IT companies which have undergone digital transformation due to the impact of the pandemic.. Even a traditional retail outlet will now like to have a digital presence because of new norms like social distancing. Etc,

Post-covid, many small & medium retail businesses are planning to restructure and innovate for higher productivity, efficiency and profitability including automation of various processes and digital transformation,” said Anne Soumya, HR director, Adecco Group India. “We are already seeing a disruption in this trend.”

As they embark on digital transformation, hiring of IT talent is expected to increase in business as retail and payment getway companies that have a spike in business during the nation lockdown.

As per an Ernst & Young report, the covid-19 crisis has made many organizations realize that they were underestimating” the speed of technology and “underinvesting” in technologies and tools that can enable them to operate in a digital world. “The faster companies can apply technology, the faster they can create an advantage.

Many IT companies has helped clients move to digital during the pandemic. The companies that went digital were from sectors like retail, manufacturing, insurance, mortgage services, banks, financial institutions, and chemical.

As companies look to re-invent themselves to stay relevant in a post-covid business environment, skills related to digital transformation will be in high demand.

Analysts believe the post-covid world is an opportunity for businesses to become truly digital. “Digital has hardly scratched the surface, with 80–90% of the companies doing only basics like moving to cloud, mobile apps, or putting their products and services in website.

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